Production, Distribution, Marketing & Exhibition

Production

The 3 main stages of production:
1. Pre-production - Planning, scripting, storyboarding etc.
2. Production - Shooting, recording etc.
3. Post-poduction - Everything between production and creating the final master-copy.

Distribution

The stages of distribution:
1. The studio makes a licensing agreement with a distribution company.
2. The distribution company determines hoe many copies of the film to make.
3. The distribution company show the movie to prospective buyers representing cinemas.
4. The buyers negotiate with the distribution company on which movies they want to lease and the terms of the lease agreement.
5. The cinema shows the movie for a specified number of weeks.

Marketing

There are plenty of ways to market a film, inlcuding: trailers on the internet, adverts on busses, billboard & TV, social networking (Facebook pages & Twitter hashtags).

Different types of films are marketed to different audiences. For example, action films are mainly marketed at young males, and romantic comedy films are mainly marketed at females. Certain aspects of a film that may appeal to a certain audience will be exaggerated for marketing purposes.

Exhibition

Nowadays, poeple watch films in lots of different ways. There is of course the traditional cinema way, but many poeple now prefer to watch films in the comfort of their own home, at their own pace, and so watch them on the internet through services such as Love Film, Netfilx, iTunes and on other websites through downloading or streaming. Films can also be rented in both physical and streaming format, and can be bought in DVD/BluRay and download format for those who prefer home-cinema. Films can also be watched on BBCiPlayer and YouTube amongst other sites on watched on TV.